Back in the day, online businesses claimed they had a strategic advantage over brick & mortar businesses because of the reduction in overhead and their ability to sell to anyone in the world. Think Amazon. With the rise of location based marketing, brick and mortar may now have the upper hand. As of today, unless it’s a brand you love, search is the key to ecommerce. You look. You find...
NFC + RFID = Much Coolness (video)
Near Field Communications combined with Radio Frequency Identification make for a pretty exciting in-store experience. Enjoy!
Fanatic Fans!
Established behavior + niche need = successful business I’ve uttered this equation several hundred times over the past few years and I look for these qualities in every business model I review. In the fall of 2009 Brian was at a Phoenix concert in Phoenix. As the concert started, he looked around and saw hundreds of people pulling out their smartphones to tweet, post pictures to Facebook, shoot...
International social network usage
Found this excellent infographic from RiaNovosti. For a larger view, click on it!
Chris Brogan on the future of location based apps (video)
Argon. “Moving the web into the world.” (video)
Argon claims to be the first augmented reality browser but we all know Layar was the first. The main difference is that the browser is based on open web standards. This is an open invitation to anyone that wants to create their own functionality within Argon. Enjoy!
Rise of Social Commerce from Altimeter
Rise of Social Commerce from Altimeter Group on Vimeo.
What your website will look like in 5 years
As companies continue to join the ranks of Facebook – realizing that Facebook 2011 = web 1997 – they’re continually bumping into the question of whether or not they need a more robust fan page or do they put more money into their site. After all, 33% of all Internet traffic in the US is on Facebook. Shouldn’t I be where my customers are? Also, if my customers are moving to...
Google Maps 5.0 for Android kicks ass! (video)
If you read this blog you know I love maps. Take a look at this and then wonder how soon iPhone users can have it. Enjoy!
Exit through the social media shop
I finally got a chance to see the “Banksy Movie” (Exit Through the Gift Shop) and it was not what I expected. Never is. For those of you that don’t know who Banksy is; he’s a street artist. He uses stencils and cans of spray paint to share his point of view. He’s from England and other than that, we don’t know much. His identity is a mystery. (If that’s...