Category#Facebook

social media venues and when they get used

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I attended the annual Big Boulder conference Monday+Tuesday of this week and once again, it was an amazing experience. (I’ll post about the event soon.) One of the people who spoke at the event was Tram Nguyen of Pinterest. She said what most of us already know; many people use Pinterest to plan things. Weddings, meals, etc. They use it as a planning tool for short-term things. Then Chris...

The continuing evolution of social media

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Just as society is evolving, so is social media. In fact, many would argue that social media is pushing changes in society almost as quickly mobile technology. (Sounds like a good book!) Social media has gone through four definitive stages and we are neck deep in the fifth. Facebook - With 1.23 billion users, Facebook established people sharing their identity. It’s who you are. This was...

Mobile Consumer Behavior: Classes

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This may be the longest post in the history of the Internet. It may break it. Ideally this would have been done the day I taught the class but this quarter was exceptionally busy. In fact, the last time I was that busy was during grad school while working a full time job. I was a human piñata this quarter. But below is an outline of what material I covered during the class. Intro – The first...

Get creepy

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I arrive in Denver at 3:32pm on flight 1431.  I need to get to Boulder by 7pm for a dinner meeting. I get off the plane and make my way to the main concourse. I receive a text that Uber will be at door 8B on the west side as usual. I reply back; “I’m hungry but don’t know what I want. ” They message back, “We’ll take care of it.”  I make my way to the...

Porsche realizes they’re on Instagram

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                                I have a friend that works with luxury brands and he was recently chatting with someone that he knows that works with Porsche; let’s call him William. It turns out, some of the executives had flown out to southern California for a meeting and the subject of social media came up...