Category#Facebook

David Letterman’s Top Ten: Signs your obsessed with Facebook

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10. You created a profile for your kitty. 9. If someone rejects your friend request, you show up at their house and tearfully demand to know why. 8. You have been diagnosed with something called “Facebook ass.” 7. If you don’t update your page for 10 minutes, friends assume you died. 6. Named your daughter Gracebook. 5. Only photos on your Facebook page are of you uploading photos to your...

Information Technology Strategy: Class 4 – Facebook will own the universe!

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Last night we talked about the monster that is Facebook. Monster you ask? Y E S. Facebook could own the Internet or better yet; become the Internet. But more on that in a little. We started out by watching the Facebook in real life video. This video puts, what is now accepted as online behavior, in an interesting light. It’s also really funny. From there we talked about how Facebook fits...

Facebook could own situational advertising

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Yesterday Facebook announced that it was simplifying privacy and launched a massive PR campaign to prove it.  Assuming they can get over this little issue of privacy, they stand to own a huge chunk of advertising. Yah. I know. Big deal. Advertising is not cool nor does it work. 2% click-through!?!?!? Are you kidding. But this is a big deal. This advertising will be situational! What is...

Is a Facebook-only browser called Rockmelt the start of the semantic web?

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The web 3.0 video below reviews the concept of the semantic web and frames it in a way that most can understand. It’s worth watching and the focus of the semantic web is context. “Joshua wrote the post” or “Sarah watched the movie”. This is something that Google doesn’t do. They’re trying to do it with social search but let’s be very clear about...

Social media & location: a restaurateur’s recipe

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I recently had a conversation with restaurateur who has been tasked with creating the social media strategy for several restaurants. It was an interesting talk. I’ve had no exposure to this business model other than sitting down to eat or waiting tables as a youth. We talked about the specifics around this business model and I thought it made for an interesting post. It’s also a...

Virtual goods on the mobile web

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Recently, there have been numerous stories about social networks, virtual worlds and gaming sites utilizing virtual goods as a way to monetize their offering. The game FarmVille is something many Facebook users are familiar with and the game allows you to “farm with your friends”. It’s currently the most popular game on Facebook with over 82 million users and members can use...

Behold, the power of the Splinternet!

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I recently met with a business that was looking for a Director of Digital Opportunities and being a HUGE fan of vague/ethereal titles (no really), I was most interested in the”digital” part of the title. As I’ve mentioned on this blog in the past, there is enormous collision going on between the online world and the tangible world. (Reminds me of that car commercial where he...