This is a ENORMOUS post. If I weren’t summarizing a presentation I gave last night, I would have broken it into a small miniseries with many guest stars including Betty White. So make sure you go to the bathroom before you start. Last night I got the chance to speak to a class at DU that focuses on creating business plans. Social media is perfect for the startup due to the low barriers of...
Thursday we started off with several of my students asking if my Twitter account had been hacked. And yes, it had. Someone got in and sent out the following message: ‘hi, i’m 24/female/horny… i have to get off here but message me on my windows live messenger name *****@hotmail.com’. They had direct messaged a large number of my followers. (I was also alerted by someone who...
Since the late nineties businesses have been thinking of the Internet as a marketing platform and for the most part have been relatively successful at leveraging it. When ecommerce happened even the naysayers expanded their concept of the Internet from a cost center to a method of generating revenue. I thought I would take a few minutes and describe the newer platforms that we’re just...
So I’m in the line at Wahoo’s waiting to order a shrimp enchiladas and I see an ad for Icelantic skis. The artwork adorning the top of the skis was so striking I mentioned it to my wife and told her that I wished they sold snowboards. Fast forward 2 months to my first class. The students are going around the room talking about what they do and Chris Blackett tells us that he works for a...
When Twitter Lists was introduced it made sense solely based on organizing those you follow and I’ve also posted about the lists being the foundation for niche social networks. Currently I’m fortunate enough to be on 4 lists. @TheNextWeb/tech-bloggers-and-journos @AMauiBlog/social-media @jmarkow/worth-following @B2Bbloggers/socialmedia As I look at these lists I believe that Google...
I recently went to Google Maps to search for a costume store near us. (Insert joke about me dressing up as a somewhat less-than-superhero, here.) I was surprised and happy to see that there was a link encouraging people to ‘Check out how to use your phone an QR codes‘. For those of you that are unfamiliar with QR codes, I posted about them here and then talked about the opportunity...
For the younger readers, AOL was is this company that focused on providing the Internet with training wheels. They utilized what was something called “dial-up” (Internet via your phone line) and would send you a seemingly endless stream of CDs (those little circular things that play music and sometimes have software on them), to get you to sign up. (Thye sent them to you in the mail...
With the acquisition of AdMob, most would believe that mobile advertising will belong to Google. (Heck without the acquisition, people thought they had it in the bag.) Google now has a massive amount of competitive information about Apple’s in-app ad serving, which is currently, very successful. Google has owned the most potent form of mobile advertising which is search based and sees...
A short while ago I blogged about the increase in walled gardens online (much to Google’s dismay) with Facebook leading the way. The premise is that Facebook is becoming its own environment (much like the iPhone/app market)Â and that Google doesn’t have all access to the content created within Facebook. (Facebook also offers text based advertising much the same way that Google does.)...
Tonight was the first night that Facebook users (that aren’t celebrities), could get thier own personalized URL. In a fit of “nerding out”, I was logged in and watching the countdown. When the clock struck 10:01, the screen reloaded and I was given the option to select my URL. Facebook made this very easy and please feel free to join me at !