Category#Google

Apple. Your advertising partner.

A

I recently read the article in BusinessWeek entitled Why They Can’t Be Friends with Steve Jobs and Eric Schmidt on the cover. Sadly Bill Gates was left off the cover and for the most part is an afterthought when it comes to the web and mobile space. (That “Bing thing” may be worth talking about eventually, with its business focus vs academic focus, but I’ll save that for...

Will Android apps live in the clouds?

W

As you all know, Google’s Nexus one was released Tuesday and as I read the review on Engadget, I noticed that there is only as 1g of memory. The only explanation for this that I can think of is that Android apps will at some point be essentially shells with the meat of the application living in the cloud. Of course this would only be possible if connectivity is virtually guaranteed. (This...

Will Google include Twitter Lists in PageRank?

W

When Twitter Lists was introduced it made sense solely based on organizing those you follow and I’ve also posted about the lists being the foundation for niche social networks. Currently I’m fortunate enough to be on 4 lists. @TheNextWeb/tech-bloggers-and-journos @AMauiBlog/social-media @jmarkow/worth-following @B2Bbloggers/socialmedia As I look at these lists I believe that Google...

Business methods on Twitter must evolve with Google real time search

B

If you’ve used Twitter for any length of time, you’ve realized that Twitter’s strength is that it’s conversational. People pepper their conversations on Twitter with explanatory items and descriptions but keep it conversational to appeal to those they’re talking to. People optimizing content for Google enter data points that hopefully connect them with the...

Google makes location real time with QR codes

G

I recently went to Google Maps to search for a costume store near us. (Insert joke about me dressing up as a somewhat less-than-superhero, here.) I was surprised and happy to see that there was a link encouraging people to ‘Check out how to use your phone an QR codes‘. For those of you that are unfamiliar with QR codes,  I posted about them here and then talked about the opportunity...

The future of mobile advertising belongs to. . . .

T

With the acquisition of AdMob, most would believe that mobile advertising will belong to Google. (Heck without the acquisition, people thought they had it in the bag.) Google now has a massive amount of competitive information about Apple’s in-app ad serving, which is currently, very successful. Google has owned the most potent form of mobile advertising which is search based and sees...

Google and the Walled Gardens

G

(The title of this post sounds like a really bad band.) This is going to be one of those long posts with a lot of links, in order to connect the dots. Work with me . . . We’ve been hearing about recent shifts in the online landscape and I wanted to take some time and outline this changes and then guess at what the potential outcomes may be. Apple recently pulled the Goolge voice app from...