Class last night was good. We ran through the conceptual model (four tiers of increasing engagement) I developed to define the relationships that businesses can have with customers online. The questions were good and we reviewed the need for SEO. At the end of class we had a conversation about their businesses and how deep down the model, they felt they could get while thinking about what types...
I taught my first class at Daniels College of Business last night. (Web 2.0 for Business Success.) It was awesome and I had a good time. I’ve got a tremendous group of students with a diverse set of interests. We scratched the surface of the artist formerly known as Web 2.0 and then walked through the evolution to the Internet since businesses first entered the fray. We also installed...
Web 2.0 for Business Success is the title of the class I will be teaching at University of Denver this winter! I’m very excited at the opportunity to teach at my alma mater and hope that some of you will be able to sign up for the class. We will be covering the evolving online landscape from a cultural, technology and business perspective. The class will focus on getting people up to speed...