Tonight we had Tim Glennie, Managing Partner at BridgeView IT, come in and talk about all things regarding human capital management. Tim has been in the IT recruiting field for many moons and is excellent at what he does. What he does exactly is find the right people (skill set/culture) for the job and when it comes to IT, that’s the essential element. I sent Tim some questions and asked...
Information Technology Strategy: Class 10 – Mobile 2.0
For this class, we discussed the massive changes that are taking place in the mobile world and what factors are shaping the evolving landscape. I’m in the process of writing a white paper and hope to have it done within a month. For now, it’s safe to say that the following equation holds true. Smartphone Adoption + Social Media + Location Awareness + Mobile Advertising = Mobile 2.0...
Information Technology Strategy: Class 9.5! – Digital Rights Management
That’s right . . . 9.5. Don’t ask . . . We had Daniel Staley and Kendall Gracey in today to talk about digital rights management (DRM) and how the Internet has impacted it copyright law and what the future may hold. (Students were asked to talk watch This is what I learned today and forgive my note-taking abilities. This post is a bit schizophrenic. For years people have been copying...
Information Technology Strategy: Class 9 – Google
Obviously, Google is a pretty big subject to cover in only one class. You could teach an entire quarter on Google highlighting all that the web giant offers, but . . . I only had 2 hours and 10 minutes. Google, for lack of a better way to say it is the web. Without Google the vast ocean of content would be relatively inaccessible. Metaphorically, Google could also be thought of as the axle and...
Information Technology Strategy: Class 8 – Mobile
Last night we started covering the mobile landscape. My goal was to cover the basics but we quickly got into the rock-n-roll. First, let’s talk about off-deck vs. on-deck. In a nutshell, on-deck is the AOL experience for mobile. Think Motorola Razor. The official definition is: A browseable portal of links to content, pre-configured usually by the network operator, and set as the default...
Information Technology Strategy: Class 7 – Crater!
Information Technology Strategy: Class 5 & 6 – Metrics
Monday and Wednesday, Professor Stephen Haag came in and lectured on Metrics. One of the promises of IT is the ability to know where your business is. The trick is measure what is measurable (as crazy as that sounds), essential to the business and most importantly compare yourself to your competition and not just your internal benchmarks. One of the quotes he showed at the beginning of the...
Information Technology Strategy: Class 3 – Social Media
Monday night we began covering social media and how to develop deep relationships online. We walked through the conceptual model of Findable, Recommendable, Transparent and Collaborative. From there we moved on to the benefits of social media. Habitual vs. Loyal – Buying from Amazon is a habit of mine. I would just as likely to to Overstock.com to buy my books. Craftsman Mentality –...
Information Technology Strategy: Class 2 – Collision (part 1)
Last night we covered a couple of the technologies that are pushing the virtual world and the real world together. The first, and my favorite is augmented reality (AR). We walked through the definition of the two types or AR; marker and browser. I showed them examples of both; maker here and browser here. We then talked about what needs to happen for AR to take off. Browser – Geo-location...
Information Technology Strategy: Class 1
Tonight was the first class for the quarter this summer. This class if focused on how business people can use technology to grow their business. We reviewed the syllabus and introduced ourselves. I’ve got a very diverse group and everyone seems to be engaged. (Yes. I know it’s only the first night.) The majority of students selected a required reading to present. The readings this...