TagCRUCES

CRUCES’ 2nd Anniversary

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Today is the 2nd anniversary of this blog. The first post, CRUCES defined, was spent establishing what this blog was to be about. As I read it now, I stuck with my original intent with two exceptions: The iPhone – I expanded my conversation to include this change to the marketing/business model landscape Guest authors from other cultures – Been looking for the right authors and open...

CRUCES Defined

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The goal of this blog is to help shed light on changes taking place with respect to the online market place. I refer to this as the LivingMarket and define it as the combination of marketing strategies (social media, SEO/SEM & traditional) along branding channels such as IPTV, mobile, web and advertising that appeal to specific niches. The diagram below illustrates this with the brand...