I’ve just finished reading a white paper by Taptu entitled Exploring the Touch-Friendly Web by Peggy Ann Salz of mSearchGroove. In it, she outlines how a student uses his iPhone during the course of the day and it made me think about how I use the device. I didn’t think of myself as a super user but after reading it, I may in fact be labeled as such. Below is my story and I’m...
There has been a lot of hype around the Android release and Google’s CEO Eric Schmidt was quoted as saying that Android was “about to explode”. Sounds great, but . . . I have to lived through the “Linux on the desktop” hype so it’s really hard to imagine that Android or BlackBerry will ever really give Apple a run for their money. In the end, I believe that...
Saw this video on TechCrunch the other day and aside from the fact that they should have found someone who could type on an iPhone, I was surprised this is still a point of conversation. When people talk about making the device easier to use they are speaking about input. Typing on a mobile device sucks. Don’t care if it’s a Blackberry or an iPhone. The output is what matters. A user...
With respect to an iPhone and how you hold it, it’s important to remember: vertical = camera/phone call horizontal = data I’ve been very surprised at the number of apps that don’t rotate the screen to allow the user to hold the device so that the majority of the screen can be utilized for data entry/content manipulation. The iPhone is a data-driven device and it interrupts the...
Why is there no iPhone-only social network? Nothing against iRovr but their traffic doesn’t look very compelling. Michael Arrington wrote a pretty good piece about this back in February of 2008. His focus was on iPhone users finding each other via GPS and triangulation. This is the kind of service that Brightkite offers although I’m unaware of an “iPhone users only”...
A few months ago I posted about the impressive efficacy of iPhone ads with 50% of AdMobs traffic coming from iPhone apps which comprised 1/6th of their overall distribution. (When I asked AdMob why they thought it was so high, they mentioned a deeper level of engagement, etc. Curious to see if this trend continues.) The remaining 5/6th was from mobile sites. Recently, research has shown us that...
Well. I finally did it. I was finally fortunate enough to buy an iPhone. I have been waiting for three things: my T-Mobile contract to expire the video camera functionality the iPhone to do all of this! While it doesn’t (yet) do everything listed in the link in number 3, I couldn’t wait any longer. I of course had to replace my wife’s old cell. If I didn’t, it would be...
Businesses have been asking me (for a long time) if they should create mobile sites (WAP) for their business. I think they should be asking themselves if they should be producing iPhone applications instead. I believe that applications can provide a much better experience than mobile sites. I thought maybe mobile sites could be designed to behave more like applications; then I remembered that WAP...
Don’t kid yourself; hoax or not, this is where the iPhone is going.
I’ve recently posted about businesses utilizing iPhone applications to help monetize new web and aside from giving you some advertising details below, I wanted to clarify my recommendations. In order to take advantage of all that an iPhone application offers and help monetize your business, I suggest when someone hits your site from a mobile browser on the iPhone, they are given a choice of...