As of a year ago, I imagined people walking around with QR codes on t-shirts to allow others to see the online side of themselves. (I still need to order mine.) I also imagined QR tattoos but thought it would be years away. I was WRONG! Enjoy!
QR Codes have been in Japan for years and I just found this creative application online. (Funny using something physical to create something digital.)
When I posted about the immediate future of retail (and how retailers need to empower employees) , I focused primarily on the impact that the mobile, social consumer would have on brick and mortar businesses. After getting back from the Shop.org conference I realized that retailers are going to need to empower their employees with the same devices that customers have, only with a focus on the...
Several weeks ago I walked into Breckenridge Brewery in LoDo for a networking event. It was roughly 4:30 and the place was dead. As I walked up to the counter I saw an amazing piece of hand drawn artwork being worked on by the man behind the counter. It was shocking. Like finding a walrus in the back seat of your car. You just don’t expect it. At all. He was working on a comic book page...
Last night we covered a couple of the technologies that are pushing the virtual world and the real world together. The first, and my favorite is augmented reality (AR). We walked through the definition of the two types or AR; marker and browser. I showed them examples of both; maker here and browser here. We then talked about what needs to happen for AR to take off. Browser – Geo-location...
I read this announcement today on TechCrunch that Foursquare is going to begin testing ‘add to Foursquare’ buttons on WSJ, allowing you to funnel virtual content into your Foursquare account. Just in case you’ve been living under a very large rock, Foursquare is a company that has turned geo-location/venue based check-ins, into a game. Heinously descriptive video here. As the...
I recently had a conversation with restaurateur who has been tasked with creating the social media strategy for several restaurants. It was an interesting talk. I’ve had no exposure to this business model other than sitting down to eat or waiting tables as a youth. We talked about the specifics around this business model and I thought it made for an interesting post. It’s also a...
Well, if you haven’t heard about the explosion that is taking place in location related services, you just haven’t been paying attention. (I almost said you haven’t been in the right place. But I restrained myself.) I will attempt to summarize most of what’s going on currently. First let’s talk about money. We all like it and there is quite a bit to made according to...
This is a ENORMOUS post. If I weren’t summarizing a presentation I gave last night, I would have broken it into a small miniseries with many guest stars including Betty White. So make sure you go to the bathroom before you start. Last night I got the chance to speak to a class at DU that focuses on creating business plans. Social media is perfect for the startup due to the low barriers of...