Michael Myers

Tagsocial business

Social media vs. Social business: redux

In #social, #socialMedia
04/08/2012
2 Min read
S

For those of you keeping score, I posted about the difference between social media and social business, back in January. In that post I outlined the primary differences between the two and stated that I hoped the future of business was truly social and not simply using a Facebook business page to dump content into, hoping to get some likes. However, at the time I wrote the post, I believed that...

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Social Media vs. Social Business

In #collaboration, #findable, #misc, #recommendation, #social, #socialMedia, #transparency
01/06/2012
4 Min read
S

I recently saw this excellent “article” on Fast Company by @DrewNeisser and in it he makes the important distinction between social media and social business. Two of the my favorite points that he makes are: People do business with people, not businesses (You think you’re B2B but a business is made up of people. They just have bigger wallets at work.) Your employees need to be...

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Michael Myers